China’s EdTech industry is in an exciting expansion phase. 2018 saw intensive investment activity, where Chinese EdTech companies snapped up 44.1% of the global total of US$ 16.34 billion in EdTech investments. Out of the 12 companies that raised over US$ 200 million, 11 are based in China.
By 2020, China’s total education market, both offline and online, is expected to reach US$ 500 billion. With a CAGR of 10.8%, it will grow to almost US$ 750 billion by 2025, according to Deloitte. In particular, the future of online education is looking bright, with a UBS report predicting that the e-learning market will grow from US$ 29 billion in 2017 to over US$ 104 billion by 2025.
China’s education market is large and rapidly growing. It’s total education and e-learning markets are expected to reach almost US$ 750 billion according to Deloitte and US$ 104 billion according to UBS by 2025 respectively. Well-off Chinese parents in tier-1 cities are currently forking out between US$ 400,000 to US$ 600,000 for the entire education journey of one child, and this amounts to more than double the spending of similar households in other emerging countries.
Here in Singapore, the country is a fertile ground for EdTech growth because people are academically driven and the society already has a high technology adoption rate. In schools and institutions, e-learning and smart solutions are aplenty, with apps and resources to help students learn. On the professional front, organisations are also turning to EdTech to train their staff, making workplace training more convenient and effective.